What is Soft Activism?

Soft activism refers to various forms of activism that employ subtle, non-confrontational methods to promote change. It encompasses a range of activities and approaches across different contexts.

*Art and Cultural Expression**: Artists like Liz Sunshine use soft activism to explore themes such as consumption, and sustainability through her work. This form of activism uses art to subtly protest and raise awareness for textile waste and over consumption.

Overall, soft activism relies on gentle, persuasive methods to foster change across various domains.

In a broader societal context, soft activism can also refer to personal choices and actions that reflect one's beliefs, such as sustainable living practices or ethical consumption. This type of activism emphasises listening, learning, and making informed decisions to drive change in a subtle yet impactful way.

Creating change, one question at a time.


The Our Relationship With Clothes (O.R.W.C.) project is a space for everyone. Whether you’re already on the path to understand your relationship with fashion, wanting to repair it or just beginning to explore how clothes make you feel. This community is here to meet you where you are, normalising asking questions, having conversations and listening from a place of love and respect.

We believe in progress, not perfection.

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